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Juve Sold Out a Season's Worth of Jersey Stock in a month!
Gennady 2 months ago Edited
Manchester United, Russia 258 3170

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Juventus Underestimates CR7 Effect, Selling a Whole Season's Stock of Jerseys in a Month!

Juventus has pretty much sold out its entire inventory of 2018-19 home shirts on the back of Cristiano Ronaldo fever, Italian sports newspaper Tuttosport reports.

Buying the Portuguese icon has led to Juve shirts selling at an insane rate since Ronaldo signed for the club on July 10, and now the Italian champion has all but sold out its own stock of both its “authentic” adidas home jersey (the $150 professional model worn by the players on the field) and other, cheaper models.

Tuttosport reports that an approximate 55,000 jerseys have been sold via the club’s physical stores and website. Last month it was reported in Italy that a total 520,000 Ronaldo shirts had been ordered at vendors worldwide within the first 24 hours of the attacker’s arrival.

The Tuttosport story estimates the club’s combined sales of authentic and standard shirts equates to about €6.5 million (approximately $7.5 million), with projected sales of $63.5 million to $75.1 million by the end of the season should things continue at this rate. In the meantime, a fresh batch of shirts is available now at the Bianconeri website for preorder, with dispatch expected in October.

For a full breakdown of Ronaldo’s insane sales appeal and what this means for Juventus overall, head here.

Did you get your hands on a Ronaldo Juve shirt?

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ForeverBayern 2 months ago
Bayern Munich, Germany 5 62

That's freakin insane!

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iHEARTfootball 2 months ago
Manchester United 32 599

Win-win for Juventus. Wow!

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tuan_jinn 2 months ago Edited
Manchester United, Netherlands 181 6063

I dont find it that surprising... But yeah, truely remarkable!!!

Ronaldo is the biggest marketing icon on the market (consider Messi is not going to move any time soon), among the best in history...

Probably the kind of fashion icon too (similar to David Beckham in the past)

:D

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I dont find it that surprising...

Ronaldo is the biggest marketing icon on the market (consider Messi is not going to move any time soon), among the best in history...

Probably the kind of fashion icon too (similar to David Beckham in the past)

:D

JaapStam 2 months ago
Manchester United, Australia 2 254

Now that is how you buy and sell.

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Marcus2011 2 months ago
Chelsea FC, England 252 5333

Ronaldo should be on the stock market as publicly incorporated trading entity

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_Pelle_ 2 months ago
Paris Saint Germain 51 4652

lol expected

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ramaboy10 2 months ago
Mauritius 284 6423

Not a surprise, PSG made about £8 million from Neymar. Good business from Juve!

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